Being a new coffee shop in the neighborhood is exciting as well as kind of nerve racking. We’ve got our spot in the mid-town square and it is perfect but we’re still having a rough time getting more than just the random passerby into the front door. I know that flyers were kind of the right way to go to at least get some attention around us but I wanted to prove to our neighborhood, and pretty much everyone else, that a good cup of coffee is right in front of their faces.
My idea, get mobile. We’ve got a couple of tents and traveling bicycle carts (self-made) that we run through about a 15 mile radius of our actual shop. You would be surprised by how many people can’t believe that they would see a coffee cart right in front of their office building. This may be the next big thing for us but I can’t wait to get our bakery up and rolling. Hahaha get it?